The average order value globally
is $180

In May, the AOV from Luxury & Jewelry was the highest, at $386 – this is a 2% spike from April. In general, over the past twelve months, Luxury & Jewelry has seen the highest average order values, at $327, and Beauty & Personal Care has seen the lowest, at $71.

Americas has witnessed the largest average order values overall ($273), followed by APAC ($131), and then EMEA ($122). And in terms of device type, desktop has been responsible for average order values of $185, with mobile representing $176, and $146 from tablet.