The average order value globally
is $137

In June, the AOV from Luxury & Jewelry was the highest, at $391 – this is a 1% spike from May. In general, over the past twelve months, Home & Furniture has seen the highest average order values, at $347, and Beauty & Personal Care has seen the lowest, at $75.

Americas has witnessed the largest average order values overall ($181), followed by APAC ($158), and then EMEA ($109). And in terms of device type, desktop has been responsible for average order values of $155, with mobile representing $127, and $125 from tablet.